Video Content Production Trends Report for 2022

Video is hot right now, but the percentage of marketers increasing their video content production may surprise you.

Video Content Trends for 2022 Report

There’s lot of good news for video marketers in Socialive’s State of Enterprise Video report!

The report surveyed 600 professionals, and it turns out the pandemic was a major factor behind companies increasing their video content production in the last year, and stresses the continued demand for video in the coming year. Watch the video to learn more!

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Video Transcript

I’ve got good news for video marketers in today’s video marketing minute. The State of Enterprise Video, just published by Socialive, surveyed over 600 professionals regarding their video content. About 84% said that their video content output increased in the last year, and 88% believe that it will increase again in the coming year.

The pandemic was a major factor behind the increased output, but companies do not intend to slow down the pace in the coming year. If you’re already producing video content for your company, keep it up. And if you haven’t yet jumped on the video content bandwagon, now might be the best time to do just that.

We’ve got the article and a link to the full report on our website at thoughtcastmedia.tv/minute. So will you be increasing your output in the coming year? Let me know in the comments section below.

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