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Bicycle Shop How-To Video for YouTube and Social Media

Proteus Bicycles in College Park, Maryland sells bikes and parts of all kinds, as well as offering tuning and repair services, to the Washington D.C. metropolitan area.

Thoughtcast Media helped Laurie, the owner and manager, remotely capture video of her guiding the viewer through various bicycle maintenance tasks, that were edited into a series of short videos and optimized for distribution on YouTube and social media channels.

  • Client: Proteus Bicycles
  • Category: Bicycle Shop, Brick and Mortar, eCommerce
  • Services: Remote Directed Video, How-To Video, Social Video

What We Did

Marketing Strategy

Remote Direction

Content Development

Social Optimization


The Result

Proteus Bicycles received multiple videos that help educate their customers, grow their social media following, and keep bike owners coming back for more informative content.

Videos were optimized for increased engagement on YouTube and various social media channels.

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